The industry leader in brand safe clear-outs.

CONTACT US today to discover how our solutions can help you reach your goals.

Newtown Enterprises

Overstock. SLOB. Distressed. Excess. Short coded. Dated. SMI.

No matter what you call it, it is a drain on your resources and comes with financial, environmental and brand risk. You need a partner who understands, cares and has the means to minimize or eliminate that risk.

Contact Newtown to find new value channel solutions for your brands.

What Brands Require

Protect Your Brand

Know and control where your product is sold.

Protect Your Competitive Environment

Don’t allow distressed inventory to disrupt your Tier 1 marketplace

Minimize Waste/Maximize Consumption

Tap into over 3,000 brand-safe independents in the value channel. There’s no need to dispose of your product.

Minimize the Drain on Your Internal Resources

Stay focused on driving core business priorities

Maximize Financial Recovery

Achieve best in class returns and protect your bottom line.


Newtown achieved a substantial recovery on our stock while delivering on measures of sales transparency and traceability. Their approach to clear-out is straightforward and refreshing.
Prateek Sabharwal
former Director – Whitespace, Imports & Alternate Channels, KraftHeinz
I’ve worked with Mike for over 10 years. Throughout that time, I have deeply valued both his knowledge of the Canadian marketplace and his commitment to doing right by our business.
B.J. Hamilton
Vice President of Sales, Ferrero
Value channels and clear-out can often be an ambiguous proposition. Newtown deeply understands our perspective and provides the transparency and expertise that our brand deserves.
Alok Ummat
Director of Marketing, Ricola
Newtown has given us major control over our liquidation process. We were able to meet our recovery price thresholds and we know exactly where our product is being sold.
Wendy Pim
Sr. Director of Sales, Voortman Bakery

Shared Priorities

Focus on growing your brand through Tier 1 retail partners.

Drive success towards your ESG goals by maximizing consumption and keeping product from landfills.

Expand trial through Newtown’s rural (Eastern, Western & Northern) independent value channel retailers.

Improve product traceability and distribution transparency.

Assist in mitigating food insecurity, and drive affordability in northern and remote communities.


The team at Newtown Enterprises has 30+ years’ experience working hand in hand with national and international brands and understands
the unique challenges brands face in Canada.

Michael Villeneuve

As the CEO of Newtown, Mike has spent his entire career either working for or with Canada’s top brands. He understands the unique Canadian CPG landscape including the imbalance of power between retailer and supplier, geographic challenges and the centralization of decision-making across North American markets.

Some of Our Valued Clients

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Contact Us

Telephone: (800) 901-8688